Everyone is looking at fintech. But the white spaces — logistics, construction tech, civic tech — are where the next opportunities live.
The fintech saturation point
Nigerian fintech has matured rapidly. The opportunity to build a payments rail or neobank from scratch has narrowed considerably.
The overlooked verticals
Construction tech in particular sits at the intersection of massive market size and almost zero digital infrastructure. The same goes for SME logistics and civic engagement platforms.
Where to play
The next unicorn won't look like the last unicorn. Founders willing to build for industries that aren't already crowded with VCs will have first-mover advantages that translate into long-term defensibility.
